The Carwalk was the center piece of the festhalle at IAA07
| Exhibits and LED Programming for Mercedes Benz |
MESO Digital Interiors provided software for many exhibits at the award winning booth by Atelier Markgraph for Mercedes Benz at IAA 2007 in Frankfurt am Main. Most visible was the giant LED carwalk at the center of the Festhalle, whose software was prototyped and developed with vvvv.
Digital Explainer Tables allowed Daimler engineers explaining to browse a huge media library and annotate animated graphics while explaining the many new features of the new engines to the public.
The special F700 Explainer Interface was equipped with a touch sensitive projection surface to give a slick and futuristic presentation of the new feature of the concept car.